The supplement industry is bigger than ever and is projected to continue to grow even more in 2020. With this rapid growth, many entrepreneurs have started planning their own supplement company to take advantage of market trends. While starting your brand with a protein powder is the safest bet, finding the right manufacturer to partner with can be a challenge if you don’t know what to look for.
Protein powder manufacturers come in a variety of niches and specialties; however, there are some common factors that can help determine if a specific company is the right fit for your needs. In this article, we will explore some of the things you should look for to find immediate success in the present while still preparing for future growth. But what are some of the factors you should care about when searching for a protein powder manufacturer?
Full-service manufacturing is important if you are just getting started because you likely won’t have the connections needed to bring a completed product to market. A good protein powder manufacturer will help you every step of the way including formulation, the creation of the product and packaging. This ensures that the product you receive is complete and ready for sale to limit any extra time that could cost you valuable sales.
As previously noted, planning for future growth is critical in the early stages to ensure you are able to continue uninterrupted. If you plan on adding other supplement types to your existing line with time, you will likely want to partner with a protein powder manufacturer that also specializes in other supplement types as well. This will also help consolidate your communication to a single supplement manufacturer instead of multiples.
Finally, ensure that the minimum order quantities and lead times your chosen manufacturer provides align with your goals as a business. Be cautious when a manufacturer gives you a lead time that seems too good to be true, because it may signify that could be skipping critical parts in the manufacturing process. Armed with this information, you can make an informed decision about with protein powder manufacturer is the perfect fit for your business’ goals and products.
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No matter what product you are hoping to add to your existing or new supplement line, JW Nutritional is here to help with effective supplement manufacturing! With a wide variety of private label sports supplements and custom supplement formulas ready for your branding, it has never been easier to break into this growing industry. Ready to get started? Give us a call at (214) 221-0404 or contact us today!